ROI Metric

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The ROI Metric Of Hotel Chatbot

The ROI Metric Of Hotel Chatbot

Chatbots, personalised suggestions, operational automation, and advanced analytics are all examples of AI applications that are penetrating the hotel industry. However, integrating AI is a substantial expensive commitment, so it is critical that firms evaluate the return on investment (ROI) of such projects. This article discusses the significance of quantifying the ROI on AI investments…

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